UNSTOPPABLE︎
/ 3D TRICK EYE FACADE
CLIENT . LANCOME
CREATIVE . KEN HUI, CHIKA TSANG, KAI YIU, KATHRINE NGAI
ART DIRECTION . CHIKA TSANG, KAI YIU
MEDIA . RETAILTAINMENT, 3D BILLBOARD, EVENT
CREATIVE . KEN HUI, CHIKA TSANG, KAI YIU, KATHRINE NGAI
ART DIRECTION . CHIKA TSANG, KAI YIU
MEDIA . RETAILTAINMENT, 3D BILLBOARD, EVENT
‘Seoul Unstoppable Club’
Lancôme Travel Retail Asia Pacific and Hyundai Duty-Free are celebrating the impact of the brand’s boldest and largest pop-up, in COEX K-pop Square, The ‘Seoul Unstoppable Club’ The event highlighted two of Lancôme’s beauty bestsellers: the Teint Idole Ultra Wear Foundation and the new L’Absolu Rouge Ruby Cream.South Korean Lancôme brand ambassador Suzy Bae also made a special appearance. 58M total impressions are gained and there is a 170% sales increase.
Lancôme Travel Retail Asia Pacific and Hyundai Duty-Free are celebrating the impact of the brand’s boldest and largest pop-up, in COEX K-pop Square, The ‘Seoul Unstoppable Club’ The event highlighted two of Lancôme’s beauty bestsellers: the Teint Idole Ultra Wear Foundation and the new L’Absolu Rouge Ruby Cream.South Korean Lancôme brand ambassador Suzy Bae also made a special appearance. 58M total impressions are gained and there is a 170% sales increase.
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81m 8K outdoor 3D TRICK EYE façade at Seoul Coex Mall
It is a glasses-less 3D animation in 8K resolution. The super high resolution create an immersive and realistic visual for LANCÔME.
81m 8K outdoor 3D TRICK EYE façade at Seoul Coex Mall
It is a glasses-less 3D animation in 8K resolution. The super high resolution create an immersive and realistic visual for LANCÔME.
INTERACTIVE RETAILTAINMENT - UNLEASH YOUR POWER
It is an interactive digital booth. Select the attitude that fits you most, swipes up, and than the interactive wall will appear a quote for you.
It is an interactive digital booth. Select the attitude that fits you most, swipes up, and than the interactive wall will appear a quote for you.
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EVENT SHOOTING
EVENT SHOOTING
